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circle17:
Brand conception and development

When AustrianStartUps and respACT team up to create a new brand, all that is missing is OC. So we developed a complete brand out of nothing and created circle17 together.

Much comes from nothing

Creating a brand from scratch is always particularly exciting. Especially if this brand is soon to make a big difference, because it advocates the 17 SDGs and thus a sustainable economy. For this we were allowed to be there from the beginning and develop a strong overall image.

As a result, circle17 not only got its name but also a comprehensive kick-start for relevant, sustainable brand awareness with logo, CI, website, and campaigning.

So, what did we do?

  • Brand conception
  • Naming development
  • Logo and corporate identity
  • Social media campaigning